Frequency of Blog Posts
I got an e-mail recently in response to the ABCs of Blogging posts. The e-mailer is a new blogger and she wanted to know my opinion on something.
After I moved past the, “Why would anyone ask my opinion on anything outside of cooking, cats, shopping, or coffee” phase, I thought about my reply, then I replied my thoughts. She answered back and said that out of the 12 or so bloggers she had approached, she and I were the only ones with this particular opinion!
And now I’m worried.
The question: Do you think a blogger HAS to blog every single day?
The most common (Okay, every other) answer she got:
- You HAVE to blog daily for the search engines to find you.
- You HAVE to blog daily for people to keep coming back.
- You HAVE to blog daily or you’ll get out of practice.
I told her that, personally, I don’t think a blogger should ever blog just for the sake of blogging. I think you should blog when you have something to say worth reading - and only when you have something to say worth reading.
My thinking is this: If someone subscribes to your rss feed, or to your e-mail alerts - each time you post, it’s like you’re going up to their front door and saying, “Stop what you’re doing, Come out here, I’ve got something to tell you…” If you pull them away from what they’re doing, even if it’s just for a minute, I think you should have something for them that was worth the inconvenience. Some news, information, motivation, inspiration, or at least a laugh. Laughs are good. If you’re really on your game, you’ll have something that makes them think. That’s always worth answering the door for.
A Get me, I’m posting a little spider bait….watch me drop those keywords…. post, in my opinion, isn’t cool and isn’t worth darkening someone’s doorstep.
Having said all that, I admit - I don’t approach any of my blogs from a business stand-point. Maybe if I did, I’d have an orange Hummer parked in the driveway of a little big gargantuan mountain cottage or lake house. With a fireplace crackling and a big large giant screened television to watch the Food Network on.
I approach my blogs like I approach everything, from a “Let’s save the world” standpoint, so my trips to the lake or mountains involve hotels and Alton Brown and Paula Deen aren’t life-sized in our living room. I guess I’m cool with that.
My husband’s always telling me that I think from an emotional center, which I’m also cool with. That’s just how I’m wired - I feel…then I think.
I’m just curious as to how everyone else thinks about this matter.
Do you think a blogger should blog everyday, or only if they have something really worth reading, worth seeing, or worth thinking about? Does it depend upon the subject of the blog? If you subscribe to rss feeds, do you get annoyed if there isn’t much there after you’ve gotten up and gone to the door?
What thinketh thou?
Joi
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